Marketing
Marketing lets you explore both the creative and logistical side of business. You learn to build and maintain a brand that speaks to your target audience. Through research, imagination and artistic awareness you’ll connect with clients.
Intentional Branding Starts Here
Does helping a business effectively reach the public sound like your dream career? We have a place for you here. You study strategic pricing, branding and accounting principles. You’ll gain experience with marketing plans, promotional strategies and research practices. We give you strategies to identify your target audience.
Explore the power of social media to effectively promote your product and brand to customers, constituents or donors. The versatility of this major makes it a fascinating fit for those with both analytical and creative interests.
Your experienced instructors also have knowledge in sports marketing and entrepreneurship, giving you broader opportunities for exposure into the business and marketing world.
University Transfer and Future Career Options
Our program is designed to introduce you to the fundamentals of a Marketing career. Once you earn your associate degree, you have transfer options to build on your Butler experience.
Your Marketing education can lead you to a future in careers like:
- Social media manager
- Copywriter
- Digital marketer
Classes You'll Take
These are some examples of courses in our Marketing program.
- Engaging in Business and Industry
- Principles of Macroeconomics
- Statistics for Management, Life and Social Sciences
Marketing (Associate of Science)
Get Involved & Experience Professional Leadership
Distributive Education Clubs of America (DECA)
Build your professional marketing skills through collegiate competitions. While building your professional résumé and contacts, you’ll be a member of a national business leadership organization with competitive business activities across the country. Create strategic campaigns and interact with peers and mentors. Every year our students compete and place at state and national levels.
Additional Information
